Greater Washington Halloween SoberRide Campaign Suspended due to Continuing COVID-19 Concerns
Washington, D.C., Sept. 30 – With Greater Washington localities still in the early to middle phases of easing public health restrictions due to the COVID-19 pandemic, the nonprofit Washington Regional Alcohol Program (WRAP) announced today the suspension of its 2020 Halloween SoberRide® campaign.
WRAP, the organization conducting the region’s free safe ride service to prevent drunk driving, had similarly suspended its 2020 St. Patrick’s Day, Cinco de Mayo and Independence Day SoberRide® campaigns earlier this year. The charity also offers its SoberRide® program during the winter holidays and is provided throughout rideshare partner Lyft’s Washington, D.C. coverage area which includes all or parts of: the District of Columbia; the Maryland counties of Montgomery and Prince George’s; and the Northern Virginia counties of Arlington, Fairfax, Loudoun and Prince William.
Since 1991, WRAP’s SoberRide® program has provided 80,047 free safe rides home to would-be drunk drivers in the Greater Washington area.
Founded in 1982, the nonprofit [501(c)(3)] Washington Regional Alcohol Program is a coalition of diverse interests using effective education, innovative programs and targeted advocacy to end alcohol-impaired driving and underage drinking in the Washington, DC metro area. Through public education, innovative health education programs and advocacy, WRAP is credited with keeping the metro-Washington area’s alcohol-related traffic deaths historically lower than the national average.
More information about WRAP’s SoberRide® initiative can be found at www.SoberRide.com.